The Power of Public Relations
How many times have the famous Cavalry soldiers arrived in the nick of time to save the day?
Hopefully, you may never find your company in such a pickle that you’d need desperate measures taken. Should that happen, it would take a group meeting of the key leaders of your company to decide your next course of action. But in the meantime, think about the benefits of Public Relations. Emergencies aside, a well-planned, comprehensive public relations campaign can do wonders for any size company. We’ve been providing these services for decades, with astounding results. Our success ratio for receiving publicity for our clients’ products or services is in the high 90 percentile.
What’s the secret?
Understanding the editor’s objectives and the profile of their audience. Our professional writing often means little or no additional editing is required. Editors, especially busy ones, like it that way. They accomplish their work assignment and your company receives “free” publicity.
Sprinkle your advertising campaign with timely stories, informative articles, new product releases, and more to a variety of media, including television and radio. All editors need help and usually welcome “filler” stories or even full articles if it is relevant to their editorial theme.
The company that truly understand the role of public relations and how important it can be as part of its media and marketing plan will appreciate and benefit from these services we offer.
Contact Kathy to learn more about how planned publicity can benefit your company. Call her at 352-341-4769.